Five Common Misconceptions About Marketing to Seniors

[ad_1] With all the possible target markets out there, why would anyone want to market to seniors, anyway? Thought of by some as a “lost cause,” they are labeled as too old, too disabled, too oblivious or too frugal. While those monikers may apply in some cases, it is astonishing how wrong those perceptions are […]

Health Insurance For Seniors – The Preferred Choice

[ad_1] Some Medicare members are unhappy with their health care coverage. They enrolled in Medicare mistakenly believing that it would cover all of their health and medical expenses. They have not only been disappointed when hearing that many products and services are not covered but have also been left in financial trouble because of it. […]